Headshot of Ethan Hoopes

Ethan Hoopes

My website’s domain name indicates that I am not proficient at programming which is not true, but I do like to think I have a sense of humor.

I believe in a life dedicated to learning. My aim is to showcase my passions through this website, "My Discovery Journal"

Who is Ethan Hoopes?

Image of me

I am currently a senior at Brigham Young University in the Information Systems program who loves all things data. I hail from Southern California with a deep passion for downhill skateboarding, surfing, building legos and the Los Angeles Dodgers.

Currently with YoloCare Websites, I have been able to learn all of my Search Engine Optimization skills through YouTube and other online resources to give our high traffic-seeking clients the boost they are looking for. Because of "Youtube University", I have been honored to overdeliver reaching my clients' goals of improving their online visibility.

As I transition from Digital Marketing into a role more focused in data, I bring the hard skills of data analytics in tandem with tenacity that I have built from my current employment.

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Education

Bachelor of Science in Information Systems

Brigham Young University - Expected Graduation April 2025

Marriott School of Business

Skills

  • JavaScript
  • Node.js
  • Express.js
  • Python
  • SQL
  • PostgreSQL
  • Tableau/PowerBI
  • HTML/CSS
  • Bootstrap
  • Data Analytics with Sklearn: Regression, Classification and Forecasting
  • Advanced Data Cleaning and Feature Engineering: Text Analytics and Topic Modeling
  • Web Accessibility

Work Experience

Digital Marketing Manager

YoloCare - May 2022 to Present

  • Executed binding contracts with clients to expand SEO clientele by 700% and maintained 90% retention rate
  • Generated more than $80,000 in revenue through SEO strategies derived from Generative AI resources
  • Created multivariate analyses based upon different SEO strategies resulting in 150%+ growth in 6 months for all clients

Business Systems Intern

Glaukos Corporation - June 2024 to August 2024

  • Built out and automated SQL Queries to report ESS jobs in Oracle OTBI for functional area leaders
  • Created User Access Matrices for Google Cloud Platform environment to ensure SOX compliance with data access
  • Built a Python web scraper to automatically generate reports of legislation that directly impact the corporation

Warehouse Efficiency Intern

Resale.com - August 2022 to December 2022

  • Partnered with COO to identify warehouse deficiencies and respective solutions for all five of their processes
  • Collaborated with four team members to cut average warehouse order fulfillment time by 35% within 4 months
  • Produced Standard Operating Procedures with visuals in both English and Spanish for 80 employees on staff

My Portfolio

This section will showcase my portfolio.

My Projects

This section will showcase my projects.